Doe Deere is an innovator in the world of fashion and cosmetics. She is most famously known as the mind behind Lime Crime Cosmetics. She founded this vegan and cruelty-free cosmetic company in 2008.
Lime Crime Cosmetics came about a time in which Deere was involved in a rock band and a fashion line. The cosmetics company was able to grow out of her fashion line. Doe Deere found that since she had to use herself as a model for her fashion line, people were more into her makeup looks. She was known for using vibrant, rarer colors and was surprised to find that so many were interesting in the same look.
Soon after, Lime Crime became a globally known brand. It is especially famous for its vibrant trends and using the best ingredients from around the world. What’s amazing about Lime Crime Cosmetics was that Doe Deere came into it without any industry connections at all. She was able to build it herself from the ground up. Lime Crime Cosmetics was sold after ten years of operation. Her husband was instrumental in the growth of Lime Crime and is also involved in Poppy Angeloff.
She founded Poppy Angeloff, which is a jewelry company focused on designing products that embrace a woman’s outer and inner beauty. These products are usually brightly colored and pay homage to Victorian heritage. Poppy Angeloff began just last year.
Before starting Poppy Angeloff, she took time to build up her knowledge on jewelry design and the history behind Victorian jewelry. She also sticks by the same core values as she did with Lime Crime. Doe Deere aims to build a community, just like she did with Lime Crime. She believes that everyone should be themselves. Doe Deere has experienced adversity in her life and understands the importance of community support. Poppy looks to be filled with the same passion that Deere instilled in Lime Crime.