Doe Deere has frequently stated that her love for fairy tales and makeup dates back to when she was a child. She had always dreamt of living in a fairy tale world just like the movies. Well, she made this possible through her bold makeup products that make a draw a thin line between reality and fantasy. Her history with fashion is a long and exciting one. Doe Deere was born in Russia but later moved to the US when she was seventeen years. She moved to New York City together with her mother. In the US, she enrolled to a fashion and technology school where she studied more about fashion design. While she enjoyed the course, she had to drop out early to set up her make up business.
Doe Deere has grown her makeup business idea from something small to a business that is followed by millions of Instagram users. The company has become highly popular due to its unique style of fashion. When it was launched, Lime Crime started selling most of its products online. At the start, Doe sold traditional makeup products. After a little study, she discovered how to create makeup with bold and whimsical colors. Most of the makeup products advanced by the company feature incredibly wild colors. The products are nothing like other products in the market, gaining a huge following across different social media platforms.
Doe Deere’s style of fashion is one which she comes out bold and fearless. Many other celebrities and fans have followed suit. Internet celebrity Celia Leslie recently did a YouTube video on Lime Crime’s products where she tried twenty-four different products in the Velvetine colors. Doe Deere is proud of her products because they follow animal safety policy. Lime Crime’s products are known to be cruelty-free, meeting the stringent cruelty-free rules advanced by animal protection programs. It means that products made by the company have in no way caused harm or killed animals through its use or the production process. It also means that the product is vegan and does not include any animal products.